love all Legacy

A message from Nino Severino

On behalf of the Elena Baltacha Foundation, my love all auction Co-Founder, Gina Long MBE, our Patron Judy Murray OBE, The Murray Play Foundation, WTA Charities and GeeWizz, I would like to convey our heartfelt thanks to the many companies and individuals who have made this truly global auction possible.

Nino Judy & Elena.JPG

Nino Severino, auction Co-Founder, Judy Murray OBE love all Ambassador & Patron Elena Baltacha Foundation & Bally, former British No.1 & Olympic Tennis Player.

Anne Keothavong & Judy Murray copy.jpg

love all Ambassadors Anne Keothavong MBE and Judy Murray OBE actively supporting Bally's legacy in Suffolk, as Patrons of Elena Baltacha Foundation.

The love all co-beneficiaries have joined forces to deliver a remarkable auction with over 150 lots, comprising rare and signed memorabilia, original artworks and unique experiences from around the world.

Elena was committed to making the sport to which she dedicated her life accessible to children who would not have otherwise had the opportunity to play tennis.

Bally set up the Elena Baltacha Academy in 2012 whilst competing on the international circuit. On returning to her adopted hometown of Ipswich, Elena would load up the van with rackets, balls and nets to visit local schools, with as many as 40 children taking part at a time.

We are united with two common goals; to make tennis accessible to children from disadvantaged backgrounds in the UK, and to support international cancer research, care and screening for young adults and women.


These are achieved through the WTA’s Aceing Cancer Campaign and our nominated charities, Zest (St. Elizabeth Hospice Young Adult Services in East Anglia) and Sarcoma UK (the bone and soft tissue cancer charity).

The inspiration behind love all

Elena Baltacha 

14 August 1983 - 4 May 2014

These are very special causes held close to all of our hearts, as love all is dedicated to the memory of the former British No.1 and Olympic tennis player, Elena Baltacha, and to all of those around the world whose lives have been touched by cancer. 

Elena, or Bally, as she was affectionately known amongst her WTA family, was a champion of grassroots tennis; determined to break down barriers by introducing the sport she loved to children who would not normally have access to tennis.

In 2014, Elena's life was tragically cut short by liver cancer at 30 years old, just five months after we married, and only six months after she retired from the international tennis circuit.

We hope you will support Bally’s Legacy by bidding in our auction.

Never before has the need to address lockdown-imposed inactivity and isolation been greater, but now children from disadvantaged backgrounds and with disabilities can be introduced to the physical, social and mental health benefits that tennis offers.


Cancer has no respect for age, gender, geographical boundaries, nor indeed social distancing. It is a terrible disease that we are united in fighting through vital research, care and screening around the world.


Thank you for your support, to my amazing team, my love all auction Co-Founder Gina Long MBE, Ann Austin at WTA Charities, Judy Murray OBE, our Ambassadors, generous sponsors, auction lot donors and supporters, without whom none of this would have been possible.

Nino Severino

love all auction Co-Founder & Organiser

Founder & Chairman Elena Baltacha Foundation

Elena Baltacha's Lasting Legacy

To hear first-hand about Bally’s lasting legacy, click here to listen to Macy, aged 19 years from Ipswich, who was asked what she would like to say if she could talk to her now. Macy was just 8 years old when Elena visited her primary school and introduced tennis to all of the girls in her class. Macy, who would otherwise not have been likely to take up the sport, went on to play tennis and represent Suffolk in the Under 10s. She played for her county until August 2021 when she left to take up a tennis university scholarship in the USA. 

Macy Hendin-Walker who first picked up a racket aged 8 when Bally visited her school in Ipswich, Suffolk, UK.